Sportif Citroen Aylesbury installs INDICATA
Sportif Citroen Aylesbury has installed the Indicata real time used vehicle management system to increase its used car sales with accurate marketplace pricing.
Indicata, the business intelligence and insight software platform for used vehicle management, was installed at the single site operation to provide clarity and transparency on real time and historic vehicle values of its used stock.
With between 50-60 used vehicles in stock at any one time, Sportif Citroen Aylesbury sells both cars and vans, and counts used cars as its main profit stream, although it is also seeing an upturn in new retail car sales.
“We purchased Indicata to help increase our used car sales with accurate pricing against what other cars are out there in the marketplace,” said Carl Osborne, general sales manager, Sportif Citroen Aylesbury.
“Being able to see not only what cars are priced at currently, but also what they have sold for historically provides a major benefit to our business.’
Brad Moore, national business development manager, Indicata, commented, “Sportif Citroen Aylesbury’s adoption of Indicata is fantastic news and serves to highlight the flexibility of the system in working with mult-national and single site operations. We look forward to helping the business optimise its used vehicle opportunities.”
Indicata processes and analyses data freely available in the public domain and turns the live used car market data into powerful market dynamic insights including demand, supply, pricing and inventories. This can be analysed at a local, regional or national level.
